Multimedia Laboratory for Communications and Marketing

The Laboratory has produced six self-learning courses with interactive multimedia on the subjects: Introduction to PC’s and their use in office automation, Financial Planning with the help of Spreadsheets, Data Base Management with PC’s, the European Union: Instruments, Policies, Programs, Public Accounting, Personnel Management and Payroll.

It has produced seven educational videocassettes and ten demo applications with educationl content (History, Religion, Mathematics, etc.) It has organised a large number of seminars with new technologies and teaching new technologies. It has researched the attitude of the workforce versus the need of continuous training and the acceptance of the computer as educational tool from employees, pupils, etc.

Moreover, the Dept of Management Science and Marketing offers three courses of New Communication Technologies supported by the Lab. In this courses the student learns about human-computer interaction and ways of improving communication accoridng to the target. For this purpose the corresponding software is tought (eg Powerpoint, Photoshop, Director, etc). In the last of these courses the students are called to form groups which will apply their knowledge to the creation of a real multimedia project serving the purposes of a real company.